Data Visualization
Information design that turns charts into clear answers.
Dashboards fail when they look like spreadsheets that learned to render. We apply information design, dashboard UX, accessibility, and data storytelling from the first wireframe — so every visual leads with the insight, not the data dump.
What we deliver
Design is the multiplier on every dashboard you ship.
What you get when visualization is treated as a design discipline — not the last step of a BI build.
01
Information Design Systems
A reusable visual language — type, color, layout, chart taxonomy — applied across every dashboard so the org reads visuals the same way.
02
Dashboard UX & Wireframing
Lo-fi wireframes and clickable prototypes in Figma reviewed with end users before a single line of DAX is written. We design for the question, not the data source.
03
Accessibility & Mobile
WCAG-conscious color, contrast, and hierarchy. Mobile and tablet layouts engineered first-class — not bolted on as an afterthought.
04
Data Storytelling
Executive narratives, annotations, and guided analytics paths that walk a leader from headline to root cause in under a minute.
Tooling & stack
Tooling-agnostic. Design-first.
We pick the right tool for the job — and stay out of religious wars about which logo is best.
Power BI
Figma
Tableau
Looker
D3.js
Plotly
Observable
Adobe XD
Outcomes
What better visualization looks like in production.
- 3x
- increase in time-on-dashboard for executive users
- <60s
- headline-to-root-cause for primary KPIs
- AA
- WCAG color and contrast across reports
- 1
- shared visual language across every dashboard
Showcase
Real projects. Real outcomes.
A look at recent engagements and the measurable impact they delivered for mid-market teams.
From spreadsheet chaos to a single source of truth
Migrated a 14-spreadsheet weekly reporting workflow — Shopify DTC, Amazon, Sephora/Ulta retail, and wholesale — into a single Power BI data model with permissions by channel and self-serve analytics.
- 5 days → 1 hour
- weekly close-to-report cycle
- 12
- executive dashboards delivered
- 100%
- self-serve adoption across channels
Growth dashboard that finance, growth, and ops all trust
Unified GA4, HubSpot, ad platforms, and transaction-warehouse data into a single Power BI report — with shared CAC, LTV, and revenue definitions on a daily refresh.
- 1
- shared source of truth
- 3x
- faster monthly reporting
- 9
- data sources unified
HubSpot rebuild that cut sales-cycle time by a third
Funnel rebuild with lead scoring tuned to the mid-market and enterprise accounts that actually closed, automated lead routing to sales reps, and a single Power BI report that ties marketing back to revenue.
- 2x
- marketing-to-sales conversion in one quarter
- <5min
- lead routing to sales reps
- -33%
- average sales-cycle time
Frequently asked
Questions we hear most.
Don’t see yours? Drop us a note and we’ll answer in plain English.
Available for Q3 engagements
Stop guessing. Start thriving.
Book a free 30-minute strategy call. Tell us your biggest challenge — we'll map out a clear plan with concrete next steps. No commitment required.
20+
years combined experience
15+
Microsoft certifications across the team
2-week
sprints from kickoff to launch
50+
projects delivered